By Sigrun WinklerOn Sep 30, 2018 Invoice Templates
In all honesty, invoice templates should work fine for most freelancers and small business owners. They contain all of the necessary fields and do allow you to put your own touch on it so that your clients know that it’s your invoice. Best of all? Using a template will save you a ton of time and frustration if you’re just starting out with invoicing. But, you shouldn’t completely rule out custom invoices. Invoicing software allows you to create customized invoices in a couple of steps. But, in most cases, you’re just going to be using the same information as a template, who spend the extra time creating an invoice from the ground-up? At the same time, some freelancers and business owners could greatly benefit from custom invoices. For example, a graphic designer or coder should definitely create their own invoices since it’s a clever way to showcase their skills.
Today people demand customization. Whether it’s Netflix recommendations or the emails that flood your inbox. Invoicing is the same. With custom invoices you can create an invoice that matches your brand and industry by being able to insert your logo, change the style, color, and appearance of the header, activity tables, and footer messages. These will help your invoice stand out from all of those other generic invoices and guarantee that your invoice will get results. Another perk of custom invoices is that they can be used as a marketing tool. You can use a customized footer and you can include a personalized message like thanking the client for the opportunity to work with for the last seven years, congratulating them on an industry award, or suggesting additional products or services that you know that they’re in need of.
If incentivizing early payments is a carrot to encourage prompt payment, charging for late payments would be the stick. By adding late fees to your invoices, you’ll add a sense of urgency to your invoices. However, by doing this, you need to be prepared for vocal feedback from your customers -- especially those with the bad habit of paying late.
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